Business & Professional Development >> Business Development & Entrepreneur

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Learn skills necessary to start, build, operate, or expand your business.

Call 319-296-4290 for course questions or email Business and Community Education. Please be prepared to provide the class ID.

Hawkeye Business and Community Education provides professional skill development for individuals and businesses. Browse a complete list of our courses or course series and if you do not see the type of course you are looking for contact us to learn more about designing customized training for your workforce.

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Here's your chance to learn the basics about accounting but were too afraid to ask. Mitch Roose, past financial analyst and currently a business and mathematics instructor, will explain all the complicated terms and processes so you can finally comprehend what is being said in all those budget and finance meetings. In this face-to-face class you will learn double-entry bookkeeping, analyzing and recording financial transactions, accounts receivable, accounts payable, payroll, sales taxes, and preparing income statements, statements of cash flow and a balance sheet.    

Start date: 08/02/16

End date: 08/11/16

Tuition:$129.00



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Get under the hood of inbound marketing and learn how to monitor measure and manage the integrated results of your inbound marketing activities at a more advanced level. We''ll focus on the data that actually matters and how it is influenced by visitor/user engagement. Gain deeper insights into user behavior; learn how to track meaningful conversions, measure visitor engagement and how to use landing pages more effectively – including how to create forms that get results.

Start date: 11/07/16

End date: 12/02/16

Tuition:$195.00



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Come get the knowledge needed to implement a mobile marketing plan for your organization. Find out about proximity marketing, mobile marketing metrics, and developing a mobile marketing campaign. Learn how to promote your app on the web, building a landing page for your app, and advanced tracking of your application usage. Then take home a blueprint for creating guidelines and standards for your mobile marketing effort, and how to measure its success. You will leave this course with the knowledge to implement a mobile marketing plan for your organization.

Start date: 08/01/16

End date: 08/26/16

Tuition:$245.00



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Come get the knowledge needed to implement a mobile marketing plan for your organization. Find out about proximity marketing, mobile marketing metrics, and developing a mobile marketing campaign. Learn how to promote your app on the web, building a landing page for your app, and advanced tracking of your application usage. Then take home a blueprint for creating guidelines and standards for your mobile marketing effort, and how to measure its success. You will leave this course with the knowledge to implement a mobile marketing plan for your organization.

Start date: 11/07/16

End date: 12/02/16

Tuition:$245.00



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Learn to identify important business and workplace demographics. Find out how to access various web-based data sites, use Excel to sort data and utilized available web-based templates. Then take away information on advanced presentation tools and techniques to better present your survey results. After completing this course you will be able to use various survey tools and improve your presentation of survey results using available templates.

Start date: 08/01/16

End date: 08/26/16

Tuition:$195.00



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Learn to identify important business and workplace demographics. Find out how to access various web-based data sites, use Excel to sort data and utilized available web-based templates. Then take away information on advanced presentation tools and techniques to better present your survey results. After completing this course you will be able to use various survey tools and improve your presentation of survey results using available templates.

Start date: 11/07/16

End date: 12/02/16

Tuition:$195.00



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The class will provide dealers who operate or are considering the establishment of a buy here pay here dealership with an overview of policies, procedures, law, rule and regulation that are required to be followed by Iowa BHPH dealerships.  FTC guidelines and requirements for dealer advertising will be shared.   Updated information from the Consumer Financial Protection Bureau – CFPB – will be provided.  Attendees will become familiar with forms used in buy here pay here operations.  A review of Iowa Code Chapter 321, 322 and Iowa Code 537, the Iowa Consumer Credit Code, will enhance the dealer’s understanding of law and rule in Iowa as it pertains to dealership operations. Various updates of law, rule and regulation at both the state and federal level will be given to class attendees. Dealers will learn about the “hot topics” that regulators are investigating regarding BHPH dealers.  

Start date: 11/17/16

End date: 11/17/16

Tuition:$159.00



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The class will provide assistance to motor vehicle dealers who have a service department, body shop, and motor vehicle dealer’s license as well as a recycler’s license.  Areas covered will include rule, regulation and law pertaining to requirements under the EPA, DNR, and OSHA and other agencies and departments who regulate the auto industry.  Updates of state and federal rule, law and regulation will be provided as well as 2015 legislative updates.  

Start date: 11/18/16

End date: 11/18/16

Tuition:$159.00



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The class will provide an update on state and federal rules, regulation and law pertaining to motor vehicle dealers.  Dealers who offer financing sources for their customers through banks, credit unions or other lenders will learn how to conduct business legally, ethically and in compliance with state and federal law, rule, and regulation.  Dealers will learn about the legal requirements of selling service contracts, warranties, GAP policies, insurance products and certified pre-owned programs.  Attendees will learn about the importance of compliant forms to be used in this segment of a dealership including purchase agreements, retail installment agreements, customer ID requirements, privacy notices, risk-based pricing, adverse action notices and the safeguarding of customer records. Requirements for dealer advertising of inventory will be shared.

Start date: 11/18/16

End date: 11/18/16

Tuition:$159.00



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This class will provide legislative updates from the 2015/2016 Iowa legislative session relevant to motor vehicle dealers.  Updates to state and federal law, rule, and regulation will be provided.  This class will review and refresh attendees on motor vehicle dealer license laws and rules as they pertain to Iowa Code Chapter 321, 321H, 322 including title and registration requirements.  Updates from various Iowa governmental departments and agencies will be provided such as Iowa Department of Revenue, Insurance and Regulated Industries division of the Iowa Department of Commerce, and Iowa Attorney General’s Office of Consumer Protection.  The class will provide enhanced information on advertising requirements and other motor vehicle dealer rules and regulations as required by the FTC and other agencies. Attendees will become familiar with all state and federal agencies and departments who have regulatory capacity over motor vehicle dealers and how dealers can become compliant.   

Start date: 11/18/16

End date: 11/18/16

Tuition:$159.00



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Acquire the basic skills to boost your web site traffic, including how to analyze your visitor traffic, how to use search engine optimization to get greater visibility and exposure in Google searches, and how to redesign your web site copy to increase your visitors and results. No experience necessary, but if you are at an advanced level, your instructor is an SEO expert and can answer your toughest questions as well.

Start date: 07/05/16

End date: 07/29/16

Tuition:$195.00

Call 319-296-4290 to register


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Acquire the basic skills to boost your web site traffic, including how to analyze your visitor traffic, how to use search engine optimization to get greater visibility and exposure in Google searches, and how to redesign your web site copy to increase your visitors and results. No experience necessary, but if you are at an advanced level, your instructor is an SEO expert and can answer your toughest questions as well.

Start date: 10/03/16

End date: 10/28/16

Tuition:$195.00



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